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Campaign Guide

VSP One Hybrid Cloud Data Platform

VSP One Hybrid Cloud Data Platform delivers secure, scalable storage that unifies on-prem and cloud. Built for mission-critical apps, DevOps, and data consolidation, it ensures high performance and resilience across your hybrid environment.

 Watch How to Activate Now
VSP 360 Partner Intro

Unlock New Opportunities with these VSP One Campaigns

To help tailor your approach to your audiences' priorities, this campaign includes three easy to execute campaigns, each addressing a separate use-case. Campaigns include a mix of multi-channel tactics, including emails, lead capture landing pages, social posts, and reference materials that you can customize to execute a comprehensive, integrated customer journey, which can be activated using this portal or through your own platforms. Select from the campaigns below and follow the steps on the page to activate.

  • Hybrid Cloud Data Platform

    Organizations often accept downtime and inefficiencies as inevitable trade-offs in managing critical apps, but that’s old thinking. Silos, rigid systems, and manual processes are the real culprits. VSP One rewrites the rules with one hybrid cloud platform.

    Activate Hybrid Cloud Campaign

  • VSP One

    VSP One provides one platform to address customer challenges like data siloing, cybersecurity, scale and data reliability. This convergence into one platform simplifies your selling motion and provides a common data and control plane that spreads across customers' structured and unstructured data.

    Activate VSP One Campaign

  • VSP One Block

    VSP One Block delivers enterprise-class block storage for all mission-critical data workloads, from legacy databases to modern applications. Its NVMe all-flash scalable architecture with symmetrical active-active controllers ensures VSP One Block efficiently accelerates and consolidates workloads at any scale.

    Activate VSP One Block Campaign

  • VSP One Low Touch Bundles

    Self-service competitive pricing and customizable promotional materials to further optimize your margins, generate new business and increase your profitability on enterprise-grade storage for customers of all sizes.

    View Low Touch Bundle Campaigns

Transform the Data Platform Experience with VSP 360

Overcome the challenges of disparate data silos. Hitachi Vantara’s Virtual Storage Platform One (VSP One) with new VSP 360 brings you and your customers ultimate data clarity and control. VSP 360 enables unified data management visibility across Hitachi data infrastructure covering IT Ops, AIOps, and Data Lifecycle Management with the following benefits:

  • CONTROL: VSP One fleet management across block, file and object from a common portal accelerates new system and application deployments while eliminating the use of multiple management tools.
  • OBSERVE: AIOps observability delivers AI-driven predictive insights to advanced analytics (via SaaS, mobile or on-premise) to help improve observability, system health, performance optimization and capacity planning.
  • GOVERN: Gain data insights to effectively manage and optimize data solutions across the entire data lifecycle and ensure governance for key initiatives, such as AI, cyber-resiliency, data protection and compliance.
“VSP 360 is an innovative data management software that we will be able to integrate with all VSP One data platforms. We are looking forward to being able to lower our customers’ costs with a solution that will unify data silos and optimize data capacity and performance, and, in general, help them be more efficient with less complexity.”
— Dennis Seiffert, System Engineer, SVA System


VSP 360 is the unified data management platform that enables a common control plane your customers have been waiting for! Now is the perfect time to educate yourself on all the benefits of VSP 360. To discover how you can enable your customers to do more with less, check out the Top 10 Reasons Why, read the blog, see the Buyer’s Guide to VSP One Block, and visit the VSP 360 Solutions page for sales enablement, training links and more.

 

New Virtual Storage Platform One Guarantees

Virtual Storage Platform One solutions are backed by well-known, highly respected SLAs and Guarantees across the data plane that optimize block, file, and object storage for enterprise and cloud workloads. We have recently introduced three new guarantees to our industry-leading lineup, which now includes:

  • 100% Data Availability Guarantee: continuously provides databases, applications, and users access to the data they need to remain productive.
  • Modern Storage Assurance: future-proofs your VSP One solution by adding next-gen controllers without complex data migrations.
  • 4:1 No Questions Asked Effective Capacity Guarantee: reduces storage requirements without impacting performance.
  • (New) Performance SLA Guarantee: provides assurance that your customer can count on a minimum level of performance for VSP One Block.
  • (New) Sustainability SLA Guarantee: provides assurance that customers can plan for and count on a maximum power budget for VSP One Block.
  • (New) Cyber Resilience Guarantee: reduces business risk with ransomware data protection, corruption detection, and rapid recovery at scale for VSP One Block and VSP 5200 and 5600 storage platforms.
VSP One Guarantees Explainer

Customer Journey

Why this campaign?

VSP One. Proven results. Guaranteed outcomes.

Looking to painlessly grow your cloud data platform expertise and sales? Hoping to empower your customers for the future and unlimited growth? Now you can do both with Virtual Storage Platform One.

VSP One is our next-generation data platform solution designed to address the critical customer challenges of data siloing, cybersecurity, scale and data reliability. It’s a single unified data fabric, control plane, and data plane spanning edge, core and cloud that offers an unbreakable infrastructure, built-in security, and a reliable, sustainable core.

VSP One:

  • Delivers ultimate clarity by integrating all block, file and object data onto one simple but powerful data platform.
  • Is simple to install and manage, giving users unlimited data visibility, access and management via a single, common management suite.
  • Allows you to easily provide your customers with an affordable, scalable storage option wrapped with your expertise and aligned with the velocity of their workloads and the volume of data they generate as they grow.
  • Robustly handles massive datasets and enables lightning-fast queries.
  • Safeguards your customers’ reputation with state-of-the-art security for protection against threats and reliable, trusted data on prem and across the cloud.
  • Includes Hitachi's legendary 100% Data Availability Guarantee - for mission critical workloads and applications.
  • Eliminates the need for excess media and complex RAID setups.
  • Provides snapshot ecosystem support with VMware, CyberVR, Commvault, Rubrik and Terraform.
  • Reduces power consumption and CO2 footprints with market-leading, documented sustainability innovations.
  • Is the next-generation solution on our transformative journey toward delivering a more intelligent, efficient and competitive future.

Audience Targeting

(Learn more in this Sales Quick Reference Sheet)

Key Benefits

  • Simplify Cloud Infrastructure - Single data plane for block, file, object, and mainframe storage with unified management.
  • Enhance Security & Compliance - Ensure enterprise-grade protection across on-premise and cloud environments.
  • Accelerate DevOps & Innovation - Eliminate provisioning lags, scale constraints, and DevOps integration challenges.
  • Optimize Costs & Sustainability - Lower TCO with efficient data management while achieving sustainability goals.
  • Flexible Deployment Models - Appliance-based, Software-Defined Storage (SDS), or full cloud integration.
  • Same Experience Across Data Storage Types - Deliver a seamless experience across block, file, object, and mainframe storage.

Vertical Focus

Hitachi Vantara’s customer base values quality and predictable unbreakable infrastructure as they have no time for downtime, especially in highly regulated markets.

  • Financial Services & insurance
  • Telco & Media
  • Government
  • Healthcare & Life Sciences

Target Personas

  • CIO
  • CTO/IT Head
  • CFO
  • Cloud Architect
  • Infrastructure Operations
  • Partners – CSP, MSP

Use Cases

  • Misson-Critical Applications: Maintaining smooth operations for mission-critical business applications is a constant concern. Solutions that guarantees the resilience, performance, scalability, and security of applications demand, ensuring protection against downtime, slow systems, and data breaches. A trusted storage provider must safeguard data and business with reliability and confidence.
  • Application Data Consolidation: Managing a complex mix of data silos, including block, file, object, and mainframe storage. These fragmented systems make it difficult to access and control shared data efficiently, leading to increased storage costs and challenges in meeting sustainability targets. Consolidate all this data into a streamlined system that reduces costs and ensures smooth operations.
  • Application Test and Development: App development is frustrating, slow and clunky. Provisioning takes too long, scaling encounters constant roadblocks, and integrating with DevOps feels like an uphill battle. How can they speed up workflows, eliminate bottlenecks, and enable their team to work efficiently without these delays holding them back.

Sales Resources

  • Guarantees Customer Presentation

    Answers to your questions

    Download Now

  • Sales Quick Reference Guarantees

    All you need to sell successfully!

    Download Now

  • Guarantees FAQ for Sellers

    Educate your customers

    Download Now
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