Campaign Guide

VSP One Hybrid Cloud Data Platform

VSP One Hybrid Cloud Data Platform delivers secure, scalable storage that unifies on-prem and cloud. Built for mission-critical apps, DevOps, and data consolidation, it ensures high performance and resilience across your hybrid environment.

 Watch VSP One Campaign Activation Demo
VSP One Hybrid Cloud Data Platform

Unlock New Opportunities with the VSP One Campaign

The VSP One campaign include a mix of multi-channel tactics, including emails, lead capture landing pages, social posts, and reference materials that you can customize to execute a comprehensive, integrated customer journey, which can be activated using this portal or through your own platforms.

Fast Start Promotion

Accelerate Wins with VSP One Fast Start

The VSP One Fast Start Promotion is built to help you win — faster. Here's what you get:

  • Aggressive Discount Pricing: Drive new opportunities with increased margins for new Hitachi Vantara customers.
 
  • Streamlined Selling: Move fast with automatic approval on pre-built configurations across VSP One Block storage.
 
  • Turnkey Marketing Campaign: Drive new leads with easy-to-deploy campaigns promoting your unique value and solutions for VSP One.
 
  • VSP One Enablement Resources: Comprehensive resources for sales and pre-sales to efficiently win new deals with VSP One.
 

For more information, visit the Partner Connect Promotions Center.

How to get started:

1. Contact your partner manager or authorized distributor to confirm pricing and deal eligibility.
2. Launch the VSP One Campaign via the Partner Marketing Hub.



New Virtual Storage Platform One Guarantees

Virtual Storage Platform One solutions are backed by well-known, highly respected SLAs and Guarantees across the data plane that optimize block, file, and object storage for enterprise and cloud workloads. We have recently introduced three new guarantees to our industry-leading lineup, which now includes:

  • Watch Video: Performance SLA Guarantee: provides assurance that your customer can count on a minimum level of performance for VSP One Block.
  • Watch Video: Sustainability SLA Guarantee: provides assurance that customers can plan for and count on a maximum power budget for VSP One Block.
  • Watch Video: Cyber Resilience Guarantee: reduces business risk with ransomware data protection, corruption detection, and rapid recovery at scale for VSP One Block and VSP 5200 and 5600 storage platforms.
  • 100% Data Availability Guarantee: continuously provides databases, applications, and users access to the data they need to remain productive.
  • Modern Storage Assurance: future-proofs your VSP One solution by adding next-gen controllers without complex data migrations.
  • 4:1 No Questions Asked Effective Capacity Guarantee: reduces storage requirements without impacting performance.
VSP One Guarantees Explainer

Transform the Data Platform Experience with VSP 360

Overcome the challenges of disparate data silos. Hitachi Vantara’s Virtual Storage Platform One (VSP One) with new VSP 360 brings you and your customers ultimate data clarity and control. VSP 360 enables unified data management visibility across Hitachi data infrastructure covering IT Ops, AIOps, and Data Lifecycle Management with the following benefits:

  • CONTROL: VSP One fleet management across block, file and object from a common portal accelerates new system and application deployments while eliminating the use of multiple management tools.
  • OBSERVE: AIOps observability delivers AI-driven predictive insights to advanced analytics (via SaaS, mobile or on-premise) to help improve observability, system health, performance optimization and capacity planning.
  • GOVERN: Gain data insights to effectively manage and optimize data solutions across the entire data lifecycle and ensure governance for key initiatives, such as AI, cyber-resiliency, data protection and compliance.
“VSP 360 is an innovative data management software that we will be able to integrate with all VSP One data platforms. We are looking forward to being able to lower our customers’ costs with a solution that will unify data silos and optimize data capacity and performance, and, in general, help them be more efficient with less complexity.”
Dennis Seiffert, System Engineer, SVA System


VSP 360 is the unified data management platform that enables a common control plane your customers have been waiting for! Now is the perfect time to educate yourself on all the benefits of VSP 360. To discover how you can enable your customers to do more with less, check out the Top 10 Reasons Why, read the blog, see the Buyer’s Guide to VSP One Block, and visit the VSP 360 Solutions page for sales enablement, training links and more.

 

VSP 360 Partner Intro

Customer Journey



 

Audience Targeting

(Learn more in this Sales Quick Reference Sheet)

Key Benefits

  • Simplify Cloud Infrastructure - Single data plane for block, file, object, and mainframe storage with unified management.
  • Enhance Security & Compliance - Ensure enterprise-grade protection across on-premise and cloud environments.
  • Accelerate DevOps & Innovation - Eliminate provisioning lags, scale constraints, and DevOps integration challenges.
  • Optimize Costs & Sustainability - Lower TCO with efficient data management while achieving sustainability goals.
  • Flexible Deployment Models - Appliance-based, Software-Defined Storage (SDS), or full cloud integration.
  • Same Experience Across Data Storage Types - Deliver a seamless experience across block, file, object, and mainframe storage.

Vertical Focus

Hitachi Vantara’s customer base values quality and predictable unbreakable infrastructure as they have no time for downtime, especially in highly regulated markets.

  • Financial Services & insurance
  • Telco & Media
  • Government
  • Healthcare & Life Sciences

Target Personas

  • CIO
  • CTO/IT Head
  • CFO
  • Cloud Architect
  • Infrastructure Operations
  • Partners – CSP, MSP

Use Cases

  • Misson-Critical Applications: Maintaining smooth operations for mission-critical business applications is a constant concern. Solutions that guarantees the resilience, performance, scalability, and security of applications demand, ensuring protection against downtime, slow systems, and data breaches. A trusted storage provider must safeguard data and business with reliability and confidence.
  • Application Data Consolidation: Managing a complex mix of data silos, including block, file, object, and mainframe storage. These fragmented systems make it difficult to access and control shared data efficiently, leading to increased storage costs and challenges in meeting sustainability targets. Consolidate all this data into a streamlined system that reduces costs and ensures smooth operations.
  • Application Test and Development: App development is frustrating, slow and clunky. Provisioning takes too long, scaling encounters constant roadblocks, and integrating with DevOps feels like an uphill battle. How can they speed up workflows, eliminate bottlenecks, and enable their team to work efficiently without these delays holding them back.

Sales Resources

  • Guarantees Customer Presentation

    Answers to your questions

    Download Now
  • Sales Quick Reference Guarantees

    All you need to sell successfully!

    Download Now
  • Guarantees FAQ for Sellers

    Educate your customers

    Download Now