This campaign includes a mix of multi-channel tactics, including emails, lead capture landing pages, social posts, and reference materials that you can customize to execute a comprehensive, integrated customer journey, which can be activated using this portal or through your own platforms.
Customer Journey
Click to "Activate Campaign" and follow the steps on the page to customize and execute your campaign.
Why this campaign?
Why choose Hitachi Vantara? In today's fast-paced digital world, data is the lifeblood of every business. Storing, managing, and protecting this invaluable asset is paramount to the success and competitiveness of any organization. Hitachi Vantara Storage is a trailblazing storage solution that has consistently proven itself as one of the best in the industry. With its diverse storage categories, exceptional performance, and industry recognition from Gartner, IDC, and GigaOM, Hitachi Vantara has solidified its position as a leader in the IT industry. Explore the key reasons why Hitachi Vantara Storage stands out from the competition, with a focus on its various storage categories, historical achievements, and industry recognition.
Audience Targeting
Vertical Focus
Hitachi Vantara’s customer base values quality and predictable unbreakable infrastructure as they have no time for downtime, especially in highly regulated markets.
- Financial Services & insurance
- Telco & Media
- Government
- Healthcare & Life Sciences
Target personas and their focus
CISO - Data protection, recovery, ransomware recovery.
CFO - Long-term cost/ benefit analysis and the ability to scale for performance and growth as needed.
IT and Infrastructure Leads - Compatibility, time and resources, scalability, security.
CIO - Innovation, costs, capacity, ability to scale, availability, hiring and keeping talent, compliance standards, shareholder value.
Storage Engineers - Set-up and management.
Data Storage Architects - Management, scale, capacity deployment.
Use Cases
Infrastructure refresh; capacity expansion; new application infrastructure; enhanced automation; increased observability.
Additional Partner Resources available at hitachivantara.com/en-us/partners/vsp-one.